This is an really interesting article about how we perceive caloric value based on labels such as “low fat”. We get suckered in pretty easy.
From the NYTimes – Health Halo Can Hide the Calories
…They’ve found that all of us, even professional dieticians, make systematic mistakes when estimating how many calories are on a plate. Experiments showed that putting a “low fat” label on food caused everyone, especially overweight people, to underestimate its calories, to eat bigger helpings and to indulge in other foods.
The researchers found that customers at McDonald’s were …

USDA Database
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Fast Food Database
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